Meet Our Team

Diane Johnson Krueger  
Founder & Chief Executive Officer

Diane founded NuSmile in 1991. Under her leadership the company has become the world’s leading manufacturer of esthetic pediatric crown with fifty international distributors. Throughout her career, she has had a passion for improving the clinical practice of pediatric dentistry and for pediatric dental education. Diane is deeply involved in ongoing research of esthetic materials for crowns and other related restorative and preventative dental products.  She is involved daily with the business management and research activities of NuSmile and enjoys interacting with her customers. She has been active with the ADA, the AAPD, the AAPD Foundation and numerous other international pediatric dentistry organizations for nearly 30 years. Diane lives in Houston with her husband, Ray. Her son, Jason Johnson, is Executive Vice President of NuSmile. She has two grandsons.

 

Jason Johnson  
Executive Vice President

Jason, in addition to providing fiscal and business leadership, is currently involved in ongoing quality assurance activities for NuSmile. He is also heavily involved in product feasibility and design prior to and throughout NuSmile’s new product development process. Prior to joining NuSmile, Jason served in various manufacturing, sales and marketing roles in the dental device industry. He has been instrumental in developing NuSmile’s Quality System and in the management of NuSmile’s manufacturing operations.  Jason holds a B.A. degree in Communications, graduating Cum Laude from Concordia University in Austin, Texas. He and his wife Dandilei live in Houston with their two sons.

Mark Binford, ChE  
Chief Operating Officer

Mark is responsible for new product development, customer service, information technology and U.S. sales operations for NuSmile. Joining his sister Diane Krueger at NuSmile in 2014, his 30-plus years of corporate experience in product management, business development, marketing, and sales make him ideally suited to drive NuSmile’s product innovation, as well as manage NuSmile’s business relationships with corporate dental service organizations and large group practices. Mark holds a Chemical Engineering degree from the University of Texas at Austin. He and his wife Susan live in Houston and have three children and seven grandchildren.

Mike Loessberg  
Director of Sales, U.S. & Canada

Mike Loessberg began his journey with NuSmile in 2016 and has worked in the Dental Industry for the last 8 years. Having worked for companies like Dentsply, Carestream Dental and Henry Schein, Mike brings a wealth of knowledge to the NuSmile team. In his role Mike, will manage NuSmile’s Sales and Customer Service team for the United States and Canada. In addition, Mike will oversee our Dental Service Organization and University programs.  Originally from Kingsville, TX and a graduate of Texas A&M University at Kingsville, Mike spends his free time traveling and visiting friends and family.

Brooke Weinzierl  
University, Tradeshow & Event Manager

University, Tradeshow & Event Manager

Marylou Patino  
Customer Service Manager & Accounts Receivable

Customer Service Manager & Accounts Receivable 

Thomas Frey  
Customer Service Supervisor

Customer Service Supervisor 

Lexi Jones  
Customer Service

Customer Service 

Valerie Torres  
International Customer Support

International Customer Support

John O'Conner  
International Sales Director

International Sales Director 

Gabriela Bratten, MBA  
Manufacturing Manager

Manufacturing Manager

Zeina Hannoun  
Product Manager

Product Manager

Robbie Bratten  
Marketing Manager

Marketing Manager

Jasmin Lara  
Office Manager

Office Manager

Oralia Torres  
Special Projects Manager

Special Projects Manager

Elena Padilla  
Order Fulfillment Manager

 Order Fulfillment Manager